Kit & Kin was created by Emma Bunton (Spice Girl, TV and radio presenter and UNICEF ambassador) and Christopher Money (Director of Product Development), who brings over 15 years’ experience working in the mother and baby industry for some of the world’s leading brands.

As parents themselves, Emma and Chris struggled to find products which didn’t irritate their children’s skin and were inspired to develop a natural, gentle and sustainable alternative for families – and from this Kit & Kin was born.

“We want to take away the stress and worry parents often experience when trying to choose the best products for their family. That’s why we’ve developed an amazing range you can trust to care for and protect your family as they grow.”

In addition, for every 10 customers that buy a Kit & Kin nappy subscription, they will fund the purchase and protection of one acre of tropical rainforest though World Land Trust (WLT) – and for every product purchased from their website or retail partners, we’ll also make a donation to WLT.